3 Keys to Becoming a Leader In Your Industry

If you’re like most of the people who find their way into my community, you have a message you’re meant to share. You imagine a life that is inspiring and see yourself making an incredible living as a leading expert in your industry.

But how do you do that?

After my more than 20 years as an TV Personality and Entrepreneur, I have sobering news to share with you: Less than 10 percent of entrepreneurs ever break the 6-figure revenue mark. Even worse, less than 1 percent break the $1 million mark. We need to change this!

If you’re committed to beating the odds, there are three things you must learn how to do:


Step One: Identify Your Own “IT” Factor

In my two day “IT” Factor On-Camera Training we do an exercise that expresses the meaning of “IT” Factor, you know that “intangible thing” that makes us love certain celebrities and industry icons. In fact, 9 times out of 10 the words that people use to describe this “Je ne sais quoi” are about the person’s personality and character, not their outward appearance. Shocking right?!

Not so much. These industry icons know who they are and show up as that consistently over time. This is essential for all entrepreneurs – identifying how they want to be seen and showing up consistently over time. There is no magic pill- just message, marketing and media that together builds a dynamic brand.

Step Two: Share your message on and off camera

Now, it’s not enough to just tell people who you are and what your message is. Research states, you have 7 seconds to make a lasting first impression and online you have only 3 seconds to grab someone’s attention. Goodness, that’s not a lot of time! The message you have is so much more than the words you use. It’s about sharing it in a way that communicates directly to your ideal client, their deepest desires and getting them to take the next step – with YOU.

When this is done right, your videos become viral and your audience becomes fans and customers.

Step Three: Learn how to leverage your brand and get media attention

To be an expert in your industry you have to be visible, wherever your ideal client is, that’s where you need to be. Sharing your message with an overall strategy is vital! No more throwing “message spaghetti” on the wall. 🙂

Over my 2+ decades as a TV Personality, CEO of Inspired Living and Talent Agency owner, I’ve learned hundreds of valuable lessons – and probably made thousands of mistakes.

I’d love to see you shine bright in your industry… and learn how to create the influence and income you dream of.

I’m offering a new online training for this very position you’re in.

During “How to Stand Out As A Leader In Your Industry,” I’ll be sharing 7 steps to help you begin to transform your business and brand.

The training is FREE, and I don’t host these very often Why miss it? It will only be available for 96 hours (so invite your friends!) Click here to watch the training.


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Our blog features a series of interviews with some of the most visible and inspiring people world wide (ILTV) PLUS inspiration, business tips, and advice from Keri.