How to Leverage Your Business with Videos

Do you feel like you are stretched beyond capacity? Maybe you have a full roster of clients and you are at the point where you feel like you can’t take on one more person. How do you continue to grow your business when you can’t take on more clients? What do you do when you feel like you are at capacity but you want to help more people and make more money?

When you learn to leverage your genius and expertise you reach more people and you make more money. In this video I am going to share 4 ways to use video to grow your business.

When you stop trading time for money, you make yourself incomparable.

  • Positioning videos. When someone finally goes to your website how do they know that you are the right person to help them?  These short 90 second videos that tell people why they are there, what you do, why you do it, and how you do it. They can instantly find out if you are the right person to help them get the result they are looking for.

 

  • Personality videos. People want to get to know you and not just your business. This is a chance to showcase your personality. The more people know and like you, the more they are going to do business with you. People do business with people they like and they see themselves in. Showcase what you do and what you like and avoid talking about your business.

 

  • Promotional videos. They can be sincere and authentic. Talk about what you do and the results people get working with you. How do you show up for people who need you?

 

  • Product videos. This is a great way to leverage your genius and help people who want to work with you but aren’t ready for a one on one experience. These videos are a wonderful way to bring in more income and serve more people.

 

Of course I want to hear from you, are you using any of these videos right now or have I sparked an idea and you are ready to take action? Please post your comments below and if you have any questions please email my team at [email protected]

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KERI MURPHY

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Our blog features a series of interviews with some of the most visible and inspiring people world wide (ILTV) PLUS inspiration, business tips, and advice from Keri.