Did you know that Apple has rebranded three different times? Even Inspired Living has gone through several of our own rebrands over the years. But rebranding is expensive so it needs to be done intentionally and strategically. This week on ILTV, I broke down everything that you need to think about when planning a rebrand.  It’s not just throwing spaghetti at the wall, there are real techniques for how to plan a rebrand in the most effective way possible.