Sell Without Being “Salesy”
One in nine Americans work in sales. That means each day more than fifteen million people earn their living by persuading others to buy.
But when you really think about it, so do the other eight. We all sell.
Whether it is a product, idea or simply convincing someone to take action, we are all trying to move others.
This does not mean that you have to be the stereotypical, pushy used car salesman we all dread. And you don’ have to be an extrovert.
Research by Adam Grant, a professor at Wharton, shows that “ambiverts”, people who have a balance between introverted and extroverted are the most successful salespeople. Ambiverts are more observant; they know when to listen and when to speak up. When to push and when to hold back.
You can be a better salesperson than you ever thought possible by following author Daniel H. Pink, new model for the ABC’s of selling. Instead of “Always Be Closing”, always be listening. (more…)
